Campaign Performance | SpotOn Marketing

Owned by Will Castleberry, created
Last updated: Mar 27, 2024 by Will Castleberry
2 min read

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Campaign Performance

The Campaign Performance page allows for easy tracking of Campaigns and their performance. Various and customizable date ranges can be viewed showing the number of Campaigns for the selected period. The page will display an interactive graph for redemptions and emails sent, including details showing redemption values, and the number of emails that were opened by the recipient.

Action

Display

Action

Display

  1. From the Dashboard menu on the left, select Marketing

  2. Select Marketing Dashboard from the sub-menu

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3. The Campaign Performance page will display the following:

  • Campaign Performance Time Range

    • Convenient tabs for are available at the top of the screen for Today, This Week, Last Week, This Month, and Last Month

    • Custom time frames can be used using the calendars on the right side of the screen

  • Campaign Performance Graph

    • Select Emails or Redemptions to populate a graph of the campaign’s performance for the allotted timeframe

  • Deals

    • Number of redemptions for Deals

    • Transaction Value in dollars for redeemed Deals

    • Percent of total sales for Deals

  • Emails

    • Number of Emails Opened

    • Number of Emails Clicked

    • Open Rate percentage

 

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