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SpotOn can automatically identify customers based on your custom criteria so you can reach out, invite and reward them with special Marketing offers.
Customer Group Setup
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Before sending out special Marketing offers, you must define the criteria for guests to be considered Best Customers and/or Top Spenders |
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1. Sign into your SpotOn Dashboard 2. Click the circular icon next to the user name, then select Account Settings from the menu | |||
3. Select Loyalty & Deals from the list on the left hand side 4. Scroll to the Marketing Deals section
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Define Best Customers1. Click the Add button next to Best Customers | |||
2. Use the dropdown menus in the popup side panel to select:
3. When you have set the criteria for Best Customers, click Save | |||
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Define Top Spenders1. Click the Add button next to Top Spenders | |||
2. Use the dropdown menus in the popup side panel to select:
3. When you have set the criteria for Top Spenders, click Save
To make changes to either Customer Group, click the Edit button to the right of either group. |
Send Marketing Deals to Customer Groups
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Please see Create a Campaign | SpotOn Marketing for an in-depth look at creating Marketing Campaigns |
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1. In your SpotOn Dashboard, navigate to your Marketing Campaigns using the menu on the left 2. Click Create Campaign | |
3. Select your channels and create your Campaign 4. Click Review & Publish | |
5. In the right hand Review Campaign Settings panel, click Target Audience | |
6. Toggle OFF All Customers 7. Select your desired Customer Groups, e.g., Top Spenders and/or Best Customers
8. Click the < arrow in the Target Audience panel to return to the Review Campaign Settings panel | |
9. Make any additional changes as needed, then click Publish |